Watch Your Language: Regional Differences And Careers

Steve Icon

Recently while helping a friend look for work, I had a strange experience where a recruiter vastly underestimated their skillset.  I was trying to think why this would happen – and then realized it was a regional difference as the person and the recruiter were nearly on different coasts.  In this case it was a Silicon Valley recruiter mistaking some communication experience for “just another tech writer.”

The more I thought this over, the more it intrigued me, and the more I looked into it, the more I realized that if you’re doing a job search, the ways you describe yourself and even your title can vary from region to region and even coast to coast:

  • The titles can be completely different from jobs.  Words like “publishing” and “engineer” can have widely ranging meanings.  In fact I got called on this a few times – “Programmer” is a term that isn’t considered very encompassing for most software engineers/developers and can even seem insulting.
  • Titles can vary not just in region but also “how deep” you are in a large corporate structure.  What is “editing” in one profession is “communication management” elsewhere.
  • The “core skill” of a profession can vary by what it’s called from region to region as well.  An “artist” in some technical regions is assumed to have pretty advanced digital skills.  I suppose in some regions an artist would nearly be a Programmer . . . er, Engineer . . . er, you get the idea.

If you’re on a job search where a regional change is in order, check your language to make sure you’re not sabotaging your own job search.  A few suggestions:

  • Search job boards in a region but use single words related to your job – coding, art, graphics, editing, marketing, etc.  See what jobs come up and read the descriptions to see which ones fit you – and see what titles you fine.
  • Ask someone that lives in the region on terminology or have them introduce you to someone.

So moving?  Start checking your language out to see if you’re sabotaging yourself.

Steven Savage
Steven Savage is a Geek 2.0 writer, speaker, blogger, and job coach for professional and potentially professional geeks, fans, and otaku. He can be reached at http://www.stevensavage.com/