1. It’s impressive.
Blogs are still a new enough item that not everyone has one and people still find them to be a novelty. Saying you have a blog today is like saying you have a website fifteen years ago.
2. It’s good for skill development.
It’s good writing practice, since blogging means you have to write something on a regular basis. Writing skills are useful pretty much anywhere. In addition to which, blogging means that you have to do your research on your topic(s) and keep an eye out for new information. True, if you like the topic enough to start a blog on it, you’re probably already on top of it, but having that extra accountability forces you to reach even further. Blogging broadens your horizons.
3. It helps you build a fanbase.
Depending on your preferred format of progeekery, you might have to promote your work or personal brand. A blog is a great way to show off your creations and/or the cool things you get up to.
4. It introduces you to likeminded people.
Putting some high quality writing out there is a great way for other geeks to take notice. Start a blog, promote it well, and you will likely meet people. Sometimes this will happen via folks leaving comments, but more likely you’ll meet people while actively promoting your blog. You probably wouldn’t frequent certain websites quite as often if you weren’t going there to post links. However it happens, it’s good to meet new people. This can help you with business connections and/or forming a geeky support network. It could also offer up some candidates for fansourcing.
5. It builds a web presence that looks good to potential employers.
You know how they say you should keep your Facebook page clear of anything you don’t want people to see, because when you apply for a job, they’ll Google search you? Use that to your advantage. Get a blog out there under your name. Not only will the search turn up that you’re a fine upstanding citizen, but you also take the time and effort to keep a blog going. It can also be helpful to direct your potential employer to your blog if it demonstrates your knowledge of the subject. For example, if you’re applying for a programming job, it helps that you also write tutorials for how to use ___[language that is most relevant to said job]____. Similarly, if you’re applying for a writing job, it helps to link to your blog in addition to those three writing samples they’ll ask you for.
Thank you, and happy blogging.
-Tamara Hecht
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